Our ♥ are bursting! We are very excited to announce we have won a Silver Award for Logo Rebrand in the 2014 International Summit Awards for the Women With Altitude logo re-brand.
Women with Altitude is a network for entrepreneurial business women in the Western Suburbs of Sydney and the Blue Mountains. In early 2014 WWA came to us with the desire to strengthen its brand through the introduction of new products and services and to re-invigorate the membership.
With engaged client collaboration throughout the process, we successful re-branded WWA to represent how women in the Western Suburbs and Blue Mountains identify themselves in business; entrepreneurial spirit, an opportunity to make connections, confident and strong with a passion that makes a difference in peoples lives. The brand expresses characteristics of heart, passion, joy and beauty and we captured this via the use of colour, movement and pattern.
The brand development included logo design, business stationery and printed marketing collateral including presentation folders, brochures, flyers and banners. Membership services such as membership levels icons, name badges, and welcome packs where all part of the print strategy. In additional a online strategy included a website design in collaboration with web developers Online Influence.
Since launching the re-brand in May, the membership and event attendance has steadily increased and brand awareness amongst both members and the general Western Sydney and Blue Mountains business community is at all time high. We are pretty darn happy about that :).